Georgia-Pacific / Dixie Match & Compare Cups

Having raised kids of our own, we love creating products for young children.  We have designed many paper cups over the years for Dixie, but this "Match and Compare" series was one of our favorites.  Georgia Pacific came to us looking for a way to make “brushing teeth time” and “bathroom hygiene” more fun and engaging for young kids.  We came up with a series of cups that would do just that.  We presented several design solutions, but this match and compare game we came up with was the clear winner.  The concept is to find a match of two “like” animals in a group of fun and child-like illustrations.  This matching game proved to be a big hit with Dixie’s core consumers, and the Dixie assorted match and compare cups are still being sold in stores and on-line today.